nsg consulting inc marketing usa

Post Categories




SEO Image optimization 

First things first. Without proper image optimization, you are wasting a valuable asset in SEO. Over 20% of all U.S. web searches are on Google Images, according to Jumpshot. Image optimization carries many advantages including faster page load times, better user experience, and ranking opportunities. It only takes a couple of steps to ensure quality

5 SEO tips for small businesses

  There is no use in investing hundreds, even, thousands of dollars on a brand new website if it is going to result in zero sales. As much as we would like to think that building a website automatically guarantees us leads to our next customer, there is a lot more work that goes into

Google My Business Helps Improve Local SEO

According to Sagapixel, 46% of the searches on Google have local intent. Many small businesses owners are struggling with how to find the right recipe to stay near the top of web results. Google My Business helps level the playing field. Google My Business is a free and easy-to-use tool for businesses and organizations to

10 simple thoughts to ponder to help to improve your marketing efforts

“Just because you can measure everything doesn’t mean that you should.” – W. Edward Deming   Is your marketing effort going after people that really matter or just anyone?   “Clients don’t care about the labor pains; they want to see the baby.” – Tim Williams   Are you measuring the power of your salespeople’s online brand? If

4 Companies Rebranded Into 1 Powerhouse in 4 Weeks

Rebranding is hard, but rewarding when it all comes together on the launch date. When a company we were working with decided to purchase a couple of companies to expand their capabilities, all eyes were on them as a growing with no cap in site. A private equity firm saw the potential in the team

Why We Choose WordPress First to Build Websites

One of the questions that we often get asked is:  Why WordPress for my website platform? Isn’t my old site good enough to use for my website revamp project?  What is WordPress?  Is WordPress Free?  The answer is Yes to All. Let’s tell you why, to each of those top questions.  Is WordPress Free? Yes,

Small Business Social Media Tips Moving Into 2021 & Beyond

Social media offers multiple benefits to a small business. You can reach more customers and engage with those customers on a deeper level. Effective Social media marketing should include  the planning, distribution, growth, and measurement of your content over social media publishing platforms such as Facebook, Instagram, Twitter, YouTube, and more. While every business benefits

NSG Consulting: Named Top 19 Advertising Company in Orlando

We are honored to be named in the top 19 best advertising companies in Orlando. It’s not as simple as it once was getting in front of your customers face to grab their attention. With the advancement in technology and the new ways it’s implemented, the days of print, radio, and outdoor signs have been

NSG Consulting: Top 19 Web Development Company in Orlando

In a digital world, first impressions are vital and an outstanding web design is the key to success. Users enjoy visiting sites that are aesthetically appealing and easy to navigate. When your consumer searches your website you want  to provide them with the information and accessibility they need to engage, and eventually purchase from your site. 

Nanette Gregory : Inside Plastics News "Women Breaking the Mold: 2020"

Nanette Gregory has been recognized by Plastics News as a “Woman Breaking the Mold in 2020.” Nominated by her son, Chase Gregory, Nanette has been sought after by the plastics industry for her knowledge, public relations, connections, and consulting for the past 20 years. She started her background in plastics working for a communications company

Right Now Your Customers Need You To Be Human

Almost every manufacturing company these past five months has upped their marketing game by offering more webinars, creating instructional videos, participating in virtual trade shows, running Zoom sales presentation calls, running Google and Social Media ads, sending out lots of emails, and making plenty of phone calls. All to convince you, “they” have the “solution”

From Gartner CEOs And CMOs Split On Outlook And Martech Skepticism Grows

Marketers remain the gimlet-eyed optimists of the management team, believing the worst of the economic impact of COVID-19 will pass quickly. The bosses, however, do not agree, according to Gartner’s annual CMO Survey which was released overnight. “Gartner data from a poll of CFOs showed that the majority (almost 60 per cent) are building scenario

Increase revenue by blending your sales and marketing departments

Increase revenue by blending your separate sales and marketing departments—Into A Growth Team Instead   We think we can all agree there is nothing like a well-run team. These teams are the ones that win high stakes games, have fun doing it, and often are unstoppable. As outside consultants, we often have the advantage of

7 Trade Show Replacement Ideas

Most trade shows are up in the air, at least for the next 3- 4 months, maybe even until the end of the year. So, I have been having conversations with clients on what they can do instead. Here are seven ideas I think are worth mentioning:  1- Promotional items Send the promotional items you

What can we do for our customers to help us survive this COVID-19 downturn?

Your business, like mine, was probably humming along before the COVID-19 shut down. We both knew we’re decent companies. We offered our customers good products/ services at a reasonable price and delivered them on time… but so were our competitors. You and I both knew we should be doing more to protect ourselves against a

Consistent Posting on Social Media Can Set Your Brand Apart: NSG Consulting Can Help

Posting regularly on your social media pages, other online groups and forums, and your own website is crucial in the identity of your brand and is an important marketing tactic to set your brand apart in any industry. Having a Social Media presence this day and age is just about an absolute necessity, and having a good one can be a key factor

Marketing 2020

Marketing in 2020 requires you to out-perform your competitors to earn solid results. For the past 5 years or so, there has been a huge surge in new ways to market your brand / company using digital and traditional tactics. I believe 2019 we hit a plateau of new tactics. There is nothing really new

Keeping Your Friends Close and Your Competition Closer

  Knowing your competition is one of the most vital concepts in business, and in the data driven age we’re in there is always a way to learn more that can help you gain an edge. Below we will discuss a couple ways you can gain that edge. When analyzing your competition it is important

Want On Google’s First Page: This is how to improve

Creating quality content is amongst the most important tips getting you to Google’s first page. The best place to put this content is on a well designed website. It is best to contract a reputable website designer to make your page because if you make it yourself on a cheap or on a free site

What to Think About When Opening a New Tab

        Jakob’s law of UX states Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know. You’ll want to seem as familiar to your user as you can.             

Alligators won the marketing game last week

I was at the Southern Builders show last week at the Gaylord Palms Convention Center in Orlando. I saw lots of good products, met with some interesting people and saw some decent marketing materials. But as a marketer, what ended up impressing me the most was the alligators and turtles in the center atrium.  Again

SEO from a Google Backend Perspective

If you really want to spend some time digging into the reports and redesigning your site, you can really analyze and customize your site’s performance on Google Search. This track assumes that you are familiar with basic SEO practices and terms. Add your site to Search Console. Understand the longer story about how Google Search

Crowded SEO World

My question for you today is– What route will you find the most enjoyable to achieve the best online presence? And don’t be greedy! I read this headline in the Morning Brew(btw you should subscribe) “Traffic Jams Blamed for Everest Deaths”and after reading, I couldn’t help but relate the death toll of climbers increasing because


With more than 5+ years of experience helping small to medium size companies improve their websites. I find some folks believe they understand SEO but don’t realistically know what their SEO staff can or should accomplish. Because most of you are a small to medium size company and might only offer niche or highly specific

Starter Studio Lunch N' Learn Class 9

Starter Studio is a tech business incubator with multiple coworking spaces in Orlando and the surrounding areas. The space accepts hundreds of applicants a year that have an idea they want to turn into a great working full-time business. Out of those applicants, Starter Studio gives up to 10 bright idea every 6 months a

5 Marketing Resolutions for 2019

Do you know how helpless you feel if you have a full cup of coffee in your hand and you start to sneeze?- Jean Kerr There are days every marketer feels a little helpless because everything is in flux and there seems to no easy answers. As you move into 2019 here are a few ideas

4 SEO Tips To Improve or Maintain Your Rankings in 2018

There is a lot of advice out there to improve your Search Engine Optimization “SEO”. But we have found that trying to do it all can make you crazy and cost a lot. If you have a tight budget and decent Google rankings— there is no reason to stress over SEO in 2018. If you

Privacy Policy

NSG Consulting Inc. Website Privacy and Cookie Policy NSG Consulting Inc. is committed to maintaining privacy of our customers and visitors to our website. We will not collect any personal contact information from you unless you give us permission to do so. We will only use the contact information transmitted to us to provide you

A Professional Online Presence

  There is only one thing in life worse than being talked about and that is not being talked about- Oscar Wilde Today, everyone wants to make business decision quickly without needing to have meetings or walk into your store, as meetings and traffic are time consuming. The place where the majority of people will