Online Presence

“Just because you can measure everything doesn’t mean that you should.” – W. Edward Deming   Is your marketing effort going after people that really matter or just anyone?   “Clients don’t care about the labor pains; they want to see the baby.” – Tim Williams   Are you measuring the power of your salespeople’s online brand? If

Rebranding is hard, but rewarding when it all comes together on the launch date. When a company we were working with decided to purchase a couple of companies to expand their capabilities, all eyes were on them as a growing with no cap in site. A private equity firm saw the potential in the team

One of the questions that we often get asked is:  Why WordPress for my website platform? Isn’t my old site good enough to use for my website revamp project?  What is WordPress?  Is WordPress Free?  The answer is Yes to All. Let’s tell you why, to each of those top questions.  Is WordPress Free? Yes,

Social media offers multiple benefits to a small business. You can reach more customers and engage with those customers on a deeper level. Effective Social media marketing should include  the planning, distribution, growth, and measurement of your content over social media publishing platforms such as Facebook, Instagram, Twitter, YouTube, and more. While every business benefits

Improve your “digital personality” in 2021 and beyond.

Virtual Trade Shows 101

Most large industrial companies always have a decent marketing budget and make it a priority because they know they need it to remain a trustworthy competitor in the long run. But, I keep noticing a pattern that happens over and over in the marketing efforts of small to midsize companies. Out of the blue, these

We are honored to be named in the top 19 best advertising companies in Orlando. It’s not as simple as it once was getting in front of your customers face to grab their attention. With the advancement in technology and the new ways it’s implemented, the days of print, radio, and outdoor signs have been

Cool Tech Video #Hexa by Lift #Aircraft is a unique looking personal aircraft designed to decongest traffic #transportation. The electric aircraft would transport a single person without the need of a pilot’s license. 18 independent electric motors and propellers help left the individual up and with both autonomous and semi-autonomous controls can transport them to

In a digital world, first impressions are vital and an outstanding web design is the key to success. Users enjoy visiting sites that are aesthetically appealing and easy to navigate. When your consumer searches your website you want  to provide them with the information and accessibility they need to engage, and eventually purchase from your site. 

I know you know marketing is essential, but I am realistic, it never gets the same attention as sales. In good times, it probably doesn’t need as much attention— unless you have really aggressive growth plans. But now, with a struggling economy and more competitors stepping up to grab market share, it is possible that

Nanette Gregory has been recognized by Plastics News as a “Woman Breaking the Mold in 2020.” Nominated by her son, Chase Gregory, Nanette has been sought after by the plastics industry for her knowledge, public relations, connections, and consulting for the past 20 years. She started her background in plastics working for a communications company