4 Companies Rebranded Into 1 Powerhouse in 4 Weeks

Rebranding is hard, but rewarding when it all comes together on the launch date. When a company we were working with decided to purchase a couple of companies to expand their capabilities, all eyes were on them as a growing with no cap in site. A private equity firm saw the potential in the team […]

Consistent Posting on Social Media Can Set Your Brand Apart: NSG Consulting Can Help

Posting regularly on your social media pages, other online groups and forums, and your own website is crucial in the identity of your brand and is an important marketing tactic to set your brand apart in any industry. Having a Social Media presence this day and age is just about an absolute necessity, and having a good one can be a key factor […]

Keeping Your Friends Close and Your Competition Closer

  Knowing your competition is one of the most vital concepts in business, and in the data driven age we’re in there is always a way to learn more that can help you gain an edge. Below we will discuss a couple ways you can gain that edge. When analyzing your competition it is important […]

Building Your B2B Company’s Online Presence Matters

working computer typing strategy

Photo credit Thomas Lefebvre B2B executives still tell us they are not convinced that beyond having a simple website an online presence such as social media, blogs, video, etc. really contributes to the overall business strategy. However, when we ask them how their team decides on a new product or service for their company —-most […]