Social Selling: Building Real Relationships with Your Consumers

In the age of social media most everyone knows about social selling or have participated in it one way or the other. Social selling allows salespeople to laser-target prospects, establish relationships with their networks and seemingly make cold calling prehistoric. In fact according to The Harvard Business Review 90% of decision makers never respond to […]
How to accomplish a Digital Transformation at your manufacturing company—Part two

How to accomplish a Digital Transformation at your manufacturing company—Part two Maybe even after reading the first piece written by me on digital transformation —- you are still not convinced that you need to move quickly to change. If this is you—I encourage you to take an hour out of your week to watch this […]
“Digital Transformation” has become a necessity for manufacturer’s to survive into the next decade.

[vc_row][vc_column][vc_column_text] “Digital transformation can be defined as the acceleration of business activities, processes, competencies and models to fully leverage the changes and opportunities of digital technologies and their impact in a strategic and prioritized way.” CIO magazine 1 As a manufacturing executive, you need to understand that being digital is no longer about stand-alone software […]