Rickshawing the Himalayan Mountains for Charity
Owner of NSG Consulting, Nanette Gregory, is traveling the Himalayas with her husband, Geoff, and friends, to raise money for Cool Earth. Cool Earth exists to give cash directly to rainforest communities, to fund projects that create choice, tackle the root causes of deforestation and protect vital carbon sinks. This is the mission. To back […]
NSG Consulting in the i4 Business Magazine
Grab the latest edition of the i4 Business magazine and you’ll find Chase in the Marketing Spotlight section!! He speaks differently from others in his career which is why we think it makes us stand out. Not being so normal can be a good thing. As a professional athlete, it takes a lot more than […]
Social Selling: Building Real Relationships with Your Consumers
In the age of social media most everyone knows about social selling or have participated in it one way or the other. Social selling allows salespeople to laser-target prospects, establish relationships with their networks and seemingly make cold calling prehistoric. In fact according to The Harvard Business Review 90% of decision makers never respond to […]
Are your Website, Marketing Materials, Ads, and Emails, Going Nowhere?
Even though many CEO’s tell us that they are seeing lots of good activity from their marketing department, they are not necessarily seeing the increase in brand awareness or sales they thought they would see. Often after digging deeper during a round of questions with the executives and marketing teams —we noticed one area […]
Recruiting — The 3rd Crucial Startup Skill
Somedays you run across something written well on a topic you care about so you want to share it– This is one of those post. Recruiting is hard work and getting harder all the time because right now while everyone is excited about the low unemployment rate, the low rate means less people in the […]
Your customers are talking. Are you listening?
For the last 15 years that we have been in the business of marketing – one thing has not changed; you must know and understand your customer before starting any campaign. Based upon your knowledge of your customer, you create a landing page, send out scheduled emails, press releases, create a PPC campaign, and boost […]